MOTION & ANIMATION
MOTION & ANIMATION

Motion that moves your brand, not just animates it.

4.9from brands, agencies and teams building campaigns with Routes motion

A dedicated motion team turns a rough idea, storyboard, or static design system into purposeful animation built to communicate clearly, feel distinctive, and perform across every screen.

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Trusted by over 100+ brands, and 20 agencies

The track record

Cumulative · Across The Motion Design Pod

1,500+

Decks Designed

30+

Industries Served

12

Dedicated Designers

126%

Approved Within 3 Rounds

5–7d

Avg. Turnaround

The Basics

What is motion design?

Motion design is the craft of turning a set of ideas , a pitch, a strategy, a quarterly update , into a slide-by-slide sequence that a room can follow without the speaker filling every gap. It's part narrative structure, part visual system: what order the ideas land in, what each slide is allowed to say, and how the whole thing reads as one argument instead of forty disconnected images.

Done well, motion gives a static idea a sense of sequence and emotion. It can explain a product, establish a brand, make a campaign more memorable, or turn a simple message into something people want to watch.

Logo design showcase
Brand identity design
Logo branding design
How We Work

How we create motion

The same ten-stage route for every project, whether it's a 10-second social asset or a full brand film.

Creative work in progress

Now imagine this creative power behind your next project

This is just one of many creative services, what you do with them is up to you. Let's chat.

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AI as a Tool

Where AI fits into the process

AI speeds up exploration, cleanup, and repetitive production. The creative direction, timing, and final animation stay with the team.

STAGE 05

Faster concept exploration

AI-assisted structuring turns a rough brain-dump of content into a first-pass slide sequence for the writer to refine.

STAGE 06

Styleframe variation

AI-assisted layout options widen the field of slide structures before the designer commits to one.

STAGE 07

Asset & production support

AI-assisted chart generation speeds up turning raw data into clean, on-brand visualizations.

ONGOING

Faster iteration cycles

Revision turnarounds shrink because early-stage slide variations don't have to be rebuilt by hand each time.

Where we draw the line: AI never decides the final creative direction or animation. Every piece that ships is directed, animated, and reviewed by a senior motion designer , AI shortens production busywork, not creative thinking.

Our Work

A sample of the work

Illustrative marks from the categories above , filter to see the range.

Nom Nom branded t-shirt on a chef
D'Amore wordmark on black apparel
Avene skincare packaging in red tones
Fourth project mark
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WHAT OUR PARTNERS SAY

Trusted by people who care about their brand.

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Having worked with numerous agencies across New York and Los Angeles, I can confidently say that the consistent quality and innovation we’ve experienced with Zee and the team at Routes is truly remarkable. They bring a unique blend of creativity, and attention to detail that sets them apart.

Brad B McCormick

Brad B McCormick

Founder | 10Louder

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Zee and team Routes combines creativity and strategy to produce campaigns that leave a lasting impression. Their team’s professionalism and ability to adapt to different industries make them a trusted partner for all our marketing needs

Reba Judeh

Reba Judeh

Marketing Communication Consultant

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Since partnering with Routes in 2021, we’ve accomplished an incredible number of successful projects together. Routes team’s dedication, creativity, and hard work are unmatched, consistently delivering exceptional results that exceed expectations.

Hesham Thabit

Hesham Thabit

Managing Partner | The Creative Squad

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